Jameson Connect – Celebrating national pride

In Ghana, independence day celebrations are a carnival and an important part of Ghanaian culture and identity.

To celebrate the day, Jameson has held Jameson Connect, a whole day of food, drinks, fashion, skating and music. After cancelling the 2020 and 2021 editions, Jameson teamed up with Pulse Ghana to revive the culturally significant Jameson Connect in Ghana on Mar 5, 2022.

Pulse Influencer Awards – A celebration of Africa’s digital content

The Pulse Influencer Awards were designed by Pulse to provide a platform for influencers to be noticed, recognized and celebrated, bringing together engaged members of the digital community, established/rising influencers and the continent’s biggest brands.

Jameson – Celebrating the alternative, distilling happiness.

World Beard Day is celebrated on an international level on the first Saturday in September, with people from all over the world coming together in groups to mark the global status of the beard. For the last 3 years, Jameson Nigeria has celebrated the bearded alternative lifestyle on World Beard Day, identifying with bearded men and creating a space for interaction. This year, they reached out to us to help articulate and design a Beard Day activation.