Month: July 2025
Empowering a new generation of leaders across Africa
Pulse has officially graduated the first cohort of its Management Accelerator Programme (MAP), a leadership development initiative designed to equip emerging managers with critical leadership skills to succeed in dynamic media and digital environments.
Launched as part of Pulse’s commitment to building internal capacity and fostering professional growth, MAP supports team members transitioning into management roles or already leading small teams. Over six sessions, the programme equips cohorts with critical capabilities in personal management styles, communication, strategic thinking, and solving real business challenges.
“We built MAP to give new and emerging leaders the tools they need to succeed; not just for today’s challenges, but for long-term impact. The success of this first cohort reinforces our belief in investing from within,” said Wamuyu Kiragu, Chief People Officer, Africa at Pulse.
Pulse Management Accelerator Programme is a modular, cohort-based programme focused on core leadership capabilities. Participants begin by exploring self-awareness and personal management styles, then move on to mastering the transition from individual contributor to effective team leader. The programme also builds skills in aligning teams through purposeful communication, delivering constructive feedback, and coaching for growth. In the final stages, participants develop strategic thinking through ROI-focused leadership challenges and present refined solutions for peer and facilitator review.
The cohort shares their experiences. Watch here
Pulse MAP is part of the company’s broader vision to nurture leadership and strengthen both individual career growth and organizational excellence across its African markets.
The programme is currently targeted at team members who are already leading small teams of three or more people, or preparing to step into leadership roles within a six-month horizon. Participants are nominated through a structured internal process, coordinated by line managers and HR teams across Pulse markets. With plans to run MAP three times a year, Pulse is ensuring leadership development becomes a sustained and strategic part of its talent pipeline.
Interested in building your career at Pulse?
Explore current opportunities across our offices at www.pulse.africa/careers
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Pulse Kenya Wins 2025 TikTok Trendsetter Award for Digital Excellence
The Kenyan media powerhouse is recognized for trend-driven storytelling and surpassing 500K followers on TikTok
Pulse Kenya has won the 2025 TikTok Trendsetter Award, a prestigious honour that celebrates outstanding publisher partners shaping the platform through innovation and cultural relevance. Presented during TikTok’s Lunch & Learn series, the award recognises Pulse Kenya’s consistent ability to deliver timely, trend-driven content that resonates deeply with local audiences.
With over 500,000 followers, Pulse Kenya has built a strong community by combining platform-native creativity with a clear understanding of Kenya’s digital youth culture. Its authentic approach to storytelling and creator-led content has positioned it as a leader in engaging Gen Z and Millennial audiences.
Judysheila Mugo, Director of Content at Pulse Kenya, commented:
“This award is a testament to the incredible creativity and drive of our content team. Every post, every trend we jump on, every story we tell is rooted in our commitment to informing and engaging young people in Kenya. Reaching 500K followers is a proud moment for us, but it’s only the beginning. We’re aiming higher and pushing harder, with our sights set on one million followers by the end of the year.”
This win adds to Pulse’s growing list of accolades across Africa. Earlier this year, Pulse Nigeria was named TikTok Creator of the Year, underscoring Pulse’s expanding influence as a pan-African media brand. By staying ahead of digital trends and prioritizing platform-first strategies, Pulse continues to shape digital culture and drive meaningful engagement across the continent.
About Pulse
Pulse is Africa’s leading innovative media company, informing and engaging the continent’s young audience across Nigeria, Ghana, Kenya, Uganda, Senegal, and Côte d’Ivoire. Pulse operates news platforms, social channels, and production units across both Anglophone and Francophone markets.
Pulse reaches over 60 million people monthly through Pulse Media, Pulse Sports, Pulse Marketing, and Business Insider Africa. Pulse Marketing serves more than 100 clients across the continent and beyond with creative, strategy-driven digital marketing solutions that deliver measurable results. The company is also the licensed publisher of Business Insider Africa, a premier destination for business and economic insights tailored to Africa’s digital audience.
The company has built a vibrant ecosystem through flagship initiatives like the Pulse Influencer Awards and Pulse Fiesta, which celebrate creativity, culture, and community.
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