Empowering a new generation of leaders across Africa

Pulse has officially graduated the first cohort of its Management Accelerator Programme (MAP), a leadership development initiative designed to equip emerging managers with critical leadership skills to succeed in dynamic media and digital environments.

Launched as part of Pulse’s commitment to building internal capacity and fostering professional growth, MAP supports team members transitioning into management roles or already leading small teams. Over six sessions, the programme equips cohorts with critical capabilities in personal management styles, communication, strategic thinking, and solving real business challenges.

“We built MAP to give new and emerging leaders the tools they need to succeed; not just for today’s challenges, but for long-term impact. The success of this first cohort reinforces our belief in investing from within,” said Wamuyu Kiragu, Chief People Officer, Africa at Pulse.

Pulse Management Accelerator Programme is a modular, cohort-based programme focused on core leadership capabilities. Participants begin by exploring self-awareness and personal management styles, then move on to mastering the transition from individual contributor to effective team leader. The programme also builds skills in aligning teams through purposeful communication, delivering constructive feedback, and coaching for growth. In the final stages, participants develop strategic thinking through ROI-focused leadership challenges and present refined solutions for peer and facilitator review.

The cohort shares their experiences. Watch here

Pulse MAP is part of the company’s broader vision to nurture leadership and strengthen both individual career growth and organizational excellence across its African markets.

The programme is currently targeted at team members who are already leading small teams of three or more people, or preparing to step into leadership roles within a six-month horizon. Participants are nominated through a structured internal process, coordinated by line managers and HR teams across Pulse markets. With plans to run MAP three times a year, Pulse is ensuring leadership development becomes a sustained and strategic part of its talent pipeline.

Interested in building your career at Pulse?

Explore current opportunities across our offices at www.pulse.africa/careers

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The Kenyan media powerhouse is recognized for trend-driven storytelling and surpassing 500K followers on TikTok

Pulse Kenya has won the 2025 TikTok Trendsetter Award, a prestigious honour that celebrates outstanding publisher partners shaping the platform through innovation and cultural relevance. Presented during TikTok’s Lunch & Learn series, the award recognises Pulse Kenya’s consistent ability to deliver timely, trend-driven content that resonates deeply with local audiences.

With over 500,000 followers, Pulse Kenya has built a strong community by combining platform-native creativity with a clear understanding of Kenya’s digital youth culture. Its authentic approach to storytelling and creator-led content has positioned it as a leader in engaging Gen Z and Millennial audiences.

Judysheila Mugo, Director of Content at Pulse Kenya, commented:
“This award is a testament to the incredible creativity and drive of our content team. Every post, every trend we jump on, every story we tell is rooted in our commitment to informing and engaging young people in Kenya. Reaching 500K followers is a proud moment for us, but it’s only the beginning. We’re aiming higher and pushing harder, with our sights set on one million followers by the end of the year.”

This win adds to Pulse’s growing list of accolades across Africa. Earlier this year, Pulse Nigeria was named TikTok Creator of the Year, underscoring Pulse’s expanding influence as a pan-African media brand. By staying ahead of digital trends and prioritizing platform-first strategies, Pulse continues to shape digital culture and drive meaningful engagement across the continent.

About Pulse

Pulse is Africa’s leading innovative media company, informing and engaging the continent’s young audience across Nigeria, Ghana, Kenya, Uganda, Senegal, and Côte d’Ivoire. Pulse operates news platforms, social channels, and production units across both Anglophone and Francophone markets.

Pulse reaches over 60 million people monthly through Pulse Media, Pulse Sports, Pulse Marketing, and Business Insider Africa. Pulse Marketing serves more than 100 clients across the continent and beyond with creative, strategy-driven digital marketing solutions that deliver measurable results. The company is also the licensed publisher of Business Insider Africa, a premier destination for business and economic insights tailored to Africa’s digital audience.

The company has built a vibrant ecosystem through flagship initiatives like the Pulse Influencer Awards and Pulse Fiesta, which celebrate creativity, culture, and community.

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Business Insider Africa, published by Pulse, has been awarded Best in “Leading Social-First Business Journalism in Africa” at the 2025 International News Media Association (INMA) Global Media Awards. The announcement was made during the Global Media Awards ceremony held on May 22 at the Edison Ballroom in New York City, as part of the 95th Annual INMA World Congress of News Media.

Business Insider Africa also received an honourable mention in the “Best Use of Social Media” (National Brands) category, placing it among the world’s leading innovators in platform-native journalism.

The award-winning initiative transformed how Business Insider Africa shares business news, using TikTok to connect with a new generation of African audiences. By combining strong storytelling with engaging visuals, the brand made complex topics easier to understand and more appealing to younger, mobile-first viewers—dramatically increasing reach and deepening engagement across the platform.

In 2024, the campaign delivered:

• 85.5 million video views, up from 6 million in 2023
  
• A 999% increase in TikTok reach, from 4.3 million to 73 million
  
• A 62% growth in followers, from 180,000 to 291,000

“When we started out, our goal was to make high-quality business journalism resonate on the world’s fastest-moving video platform: TikTok,” said Victor Oluwole, Head and Editor at Business Insider Africa. “This award is a testament to the team’s creativity, innovation, and commitment to telling African business stories in formats that meet audiences where they are. We’re proud to be leading the evolution of business journalism for Africa’s next generation of readers.”

The INMA Global Media Awards celebrate excellence in innovation across news brands worldwide. The 2025 edition received 839 entries from 286 organisations across 49 countries.

About Business Insider Africa

Business Insider Africa is the leading pan-African innovative business news provider targeting aspirational business leaders and featuring the latest innovation, technology and business news from Africa. It runs all the global Business Insider content alongside Africa-focused interviews, data and more.

Business Insider Africa re-launched as a pan-African innovative business news provider in August 2020, in partnership with Pulse, Africa’s leading innovative media company. Since its full launch, Business Insider Africa has attained relevance across the continent through insightful and timely business coverage in the continent’s major markets, with a specific focus on interviews, listicles, entrepreneurship, and a range of general interest topics including entertainment and lifestyle.

About Pulse

Pulse is Africa’s leading innovative media company, informing and engaging the continent’s young audience across Nigeria, Ghana, Kenya, Uganda, Senegal, and Côte d’Ivoire. Pulse operates news platforms, social channels, and production units across both Anglophone and Francophone markets.

Pulse reaches over 60 million people monthly through Pulse Media, Pulse Sports, Pulse Marketing, and Business Insider Africa. Pulse Marketing serves more than 100 clients across the continent and beyond with creative, strategy-driven digital marketing solutions that deliver measurable results. The company is also the licensed publisher of Business Insider Africa, a premier destination for business and economic insights tailored to Africa’s digital audience.

The company has built a vibrant ecosystem through flagship initiatives like the Pulse Influencer Awards and Pulse Fiesta, celebrating creativity, culture, and community.

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Lagos, Nigeria – April 29, 2025 – Pulse, Africa’s leading innovative media company, has announced the appointment of Biola Alabi to its Board of Directors, effective immediately. Biola Alabi is a distinguished business, media, and venture investment leader, with over two decades of experience across corporate America and Africa. Renowned for her strategic vision and transformative leadership, Biola has consistently driven market expansion, fostered impactful partnerships, and accelerated growth across the media, technology, and investment sectors.

Commenting on the appointment, Katharina Link, CEO of Pulse Africa, said: 

“Biola’s extensive leadership experience and commitment to innovation perfectly align with Pulse’s vision for the future. We are thrilled to welcome her to our Board of Directors as we accelerate our mission to inform and engage young people across Africa.” 

Biola is a venture partner at Delta40 and leads investments in climate-focused agtech and fintech innovations across Africa. She previously served as General Partner at Acasia Ventures, spearheading fundraising and strategic initiatives across Sub-Saharan Africa and the Middle East. Her investment portfolio includes backing startups such as Lengo AI, Winnich Farms, and Fez Delivery.

Biola also brings extensive governance experience, having served as a non-executive director on the boards of Unilever Nigeria, Big Cabal Media, Odu’a Investment Company subsidiaries, and Akili TV. Her expertise spans strategy, audit, risk management, finance, remuneration, and crisis management, often contributing to corporate turnarounds and governance reforms.

Tim Kollmann, Chairman of the Board of Directors of Pulse Africa: 

“Pulse has consistently raised the bar in connecting with Africa’s digital audiences while delivering impactful media and marketing solutions for partners. The appointment of Biola Alabi to the Board reflects a strategic commitment to strengthening governance and unlocking new value for both our audiences and commercial partners. Her insight and leadership come at an important time, and we look forward to the opportunities this next chapter presents.”

Beyond boardrooms and investments, Biola is a champion of African storytelling and talent development. As the founder of Biola Alabi Media, she produced acclaimed films such as Lara and the Beat and Banana Island Ghost, amplifying authentic African narratives. Her tenure as Managing Director of M-Net Africa (Multichoice Group) saw the expansion of the Africa Magic brand and the establishment of the Africa Magic Viewers’ Choice Awards

—

About Pulse

Pulse is Africa’s leading innovative media company, informing and engaging the continent’s young audience across Nigeria, Ghana, Kenya, Uganda, Senegal, and Côte d’Ivoire. Pulse operates news platforms, social channels, and production units across both Anglophone and Francophone markets.

Pulse reaches over 60 million people monthly through Pulse Media, Pulse Sports, Pulse Marketing, and Business Insider Africa. Pulse Marketing serves more than 100 clients across the continent and beyond with creative, strategy-driven digital marketing solutions that deliver measurable results. The company is also the licensed publisher of Business Insider Africa, a premier destination for business and economic insights tailored to Africa’s digital audience.

You can follow Pulse’s corporate channels on:
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Lagos, Nigeria – April 7, 2025 — Pulse, Africa’s leading innovative media company, has won the Best in Audience Engagement category at the 2025 WAN-IFRA Digital Media Awards Africa for its leading audience-first content strategy, the User Needs Impact Project 360. The project was awarded for transforming Pulse’s approach to delivering more relevant, helpful, and engaging stories that truly serve the needs of young audiences across Africa.

Organised by the World Association of News Publishers (WAN-IFRA), the Digital Media Awards Africa spotlight the most innovative and impactful digital initiatives from newsrooms across the continent. The awards celebrate projects that push the boundaries of storytelling, deepen audience engagement, and advance the future of digital journalism.

After observing signs of content fatigue and declining engagement, Pulse Africa launched the User Needs Impact Project 360 — a bold, data-informed strategy rooted in the User Needs Model developed by Dmitry Shishkin, Ringier Media International CEO, overseeing all Ringier media brands in the CEE countries. By centering content around what the audience truly values and using intelligent tools to track performance across key metrics, Pulse achieved a significant boost in engagement across its digital platforms.

In the words of the WAN-IFRA judging panel:

“The User Needs Impact Project 360 is a highly innovative approach to content creation, focusing on audience needs.”

The project has already delivered measurable results:

• A 66.49% increase in traffic to the lifestyle section
• A 151.3% increase in engagement across social media platforms
• Strong performance from tailored “Educate Me” and “Help Me” content formats
• A newsroom-wide shift toward producing fewer but more valuable stories

Kanyinsola Aroyewun, Director of Marketing and Content Growth at Pulse Africa:

“This award is a powerful validation of the work our teams across markets are doing to reimagine how we tell stories that matter. With the User Needs framework, we’ve moved beyond chasing trends to truly serving our audience. It’s about making every piece of content purposeful, relevant, and responsive to what people need from media today. I’m incredibly proud of the entire Pulse content team for their creativity, focus and dedication to this vision.”

The strategy has been fully integrated across Pulse’s operations in Nigeria, Ghana, Kenya, Uganda, Senegal and Côte d’Ivoire. It brings together editorial, social and video teams in a collaborative, insight-driven workflow that puts audience value at the core of content decisions. Pulse User Needs Impact Project 360 was featured on Journalism.co.uk as a case study in audience-first content innovation. The project continues to evolve through real-time data, audience insight, and ongoing team development.

In addition to this win, Business Insider Africa and Pulse Sports were named finalists in their respective categories. Business Insider Africa was recognised in the Best Use of Video category for its smart video strategy on TikTok, while Pulse Sports was a finalist for Best Relaunch of Digital Platforms for its fan engagement YouTube series, CrossFire. These recognitions further reinforce Pulse Africa’s commitment to innovation and excellence across all its brands.

About WAN-IFRA

The World Association of News Publishers (WAN-IFRA) is the global organisation of the world’s press, representing over 18,000 publications, 15,000 online sites, and more than 3,000 companies in over 120 countries. The Digital Media Awards Africa are part of WAN-IFRA’s global recognition program that highlights groundbreaking media projects around the world.

About Pulse

Pulse is Africa’s leading innovative media company, informing and engaging the continent’s young audience across Nigeria, Ghana, Kenya, Uganda, Senegal, and Côte d’Ivoire. Pulse operates news platforms, social channels, and production units across both Anglophone and Francophone markets.

Pulse reaches over 60 million people monthly through Pulse Media, Pulse Sports, Pulse Marketing, and Business Insider Africa. Pulse Marketing serves more than 100 clients across the continent and beyond with creative, strategy-driven digital marketing solutions that deliver measurable results. The company is also the licensed publisher of Business Insider Africa, a premier destination for business and economic insights tailored to Africa’s digital audience.

The company has built a vibrant ecosystem through flagship initiatives like the Pulse Influencer Awards and Pulse Fiesta, celebrating creativity, culture, and community.

For more information:
WAN-IFRA Finalists List
WAN-IFRA Winners List
Read on Pulse Africa website
Read on Pulse Africa LinkedIn
Read on Pulse Africa Instagram
View Award certificate from WAN-IFRA

You can follow Pulse’s corporate channels on:

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Colette Amaeshi, Managing Director of Pulse Ghana, has been appointed as a Channel Jury Member for the 2025 Pitcher Awards Festival, a prestigious platform recognizing creative excellence in marketing, advertising, and media across Africa.

Now in its latest edition, the Pitcher Awards continue to highlight the best campaigns from across the continent, setting industry benchmarks for innovation and effectiveness. As a jury member, Colette will help evaluate outstanding work alongside leading industry figures such as Dozie Okafor (MD/CEO, PHD Nigeria), Abibatou Gendry (MD, Havas Africa Senegal), Chike Oputa (Cluster MD, Dentsu Location Services), and Brenda Nwagwu (CEO, QVT Media Limited, Nigeria). Their collective expertise will shape the awards by identifying the most impactful campaigns and strategies in African marketing.

Reflecting on her appointment, Colette shared:
“I am honored to join the Pitcher Awards Festival Jury, a platform that not only recognises creativity but also drives the evolution of marketing and branding in Africa. I look forward to working with fellow jurors to celebrate bold, innovative storytelling that resonates across the continent and beyond.”

As an accomplished marketing leader, Colette has spearheaded impactful campaigns, including Pulse Ghana’s award-winning 360° marketing campaign for Prudential Life Insurance Ghana, which received multiple accolades at last year’s Pitcher Awards. Her inclusion in the jury underscores Pulse’s role in shaping the future of media, content, and marketing across Africa..

Her appointment reflects the continued influence of Pulse’s leadership in shaping the industry, with its people contributing to the advancement of marketing and media across Africa.

Pulse Nigeria’s Senior Social Media Manager (TikTok), Chioma Anyanwu, also known as AnChi Vibes, won two major recognitions—Creator of the Year and Runner-Up for Entertainment Culture Creator of the Year—at the TikTok Awards Sub-Saharan Africa 2024.

Having gained over 634,000 followers and 9.4 million likes on TikTok, Chioma has built a strong reputation for her engaging entertainment content, covering movies, music, and trending culture.

Having over 634,000 followers and 9.4 million likes on TikTok, Chioma has built a strong reputation for her engaging entertainment content, covering movies, music, and trending culture. 

Beyond her personal success, she plays a key role in shaping Pulse Nigeria’s TikTok presence, contributing to major wins like Media Publisher of the Year at the 2023 TikTok SSA Awards.

In this interview, she shares her reaction to the big win, her journey as a creator, and what’s next for AnChi Vibes.

1. Tell us about the awards you recently won at the TikTok Awards Sub-Saharan Africa 2024.

2. What was your initial reaction when you heard your name announced as a winner?

3. How would you categorise or describe your content niche?

My niche falls under entertainment, which is why I was nominated for the Entertainment Culture Creator of the Year award. I share the latest scoop on films and series, along with entertainment trends, keeping us all entertained and glued to our FYP.

4. When did your content creation journey on TikTok kick off?

I opened TikTok during the COVID lockdown, just having fun on the app—hopping on trends and trying out different content. I was also very good with slowmo, and that was what blew my page up. But I think I really decided to stick to the entertainment niche in 2023 and take it seriously. That’s when things really started to click, and I focused on creating content that resonated with my audience.

5. What is your best source of inspiration?

My best source of inspiration comes from God and everything around me—whether it’s the latest entertainment trends, the films and series I’m watching, or even the conversations I have with my friends and followers. I’m always paying attention to what’s trending, what people are talking about, and how I can bring a fresh take to it all. I love to stay connected to what’s happening in pop culture and find creative ways to share that with my audience.

6. Is there a particular video you’ve created that’s your personal favorite?

I’ve had a couple of videos that went viral. I loved the way I created them and the reactions from the audience, but I can’t really say a particular one right now.

7. What’s a fun fact about you that your audience might not know?

I have never been drunk. I’m also a shy person sometimes, lol.

8. What exciting projects or content can your followers look forward to in the coming months?

I have some exciting projects lined up, including my WatchToWatch with AnChi series. I’m working on collaborating with creators and brands, and there are a few surprises in store that I think my followers will really love!

9. Has your role as TikTok Manager at Pulse Nigeria influenced your content creation and success on the platform? If so, how?

As the Senior Social Media Manager (TikTok) at Pulse Nigeria, my role has been crucial in shaping my content. Being deeply involved in the entertainment industry keeps me updated on trends that my audience loves. Since joining Pulse over two years ago, my dedication has contributed to our success, including winning the Media Publisher of the Year award at the TikTok Sub-Saharan Africa Awards in 2023.

10. Is there anyone you’d like to thank or acknowledge for supporting you on this journey?

I’d like to express my heartfelt gratitude to my family and friends for their unwavering support. A special shoutout to Kelvin Elamah for his invaluable advice and encouragement, my ever-supportive teammates, and everyone who has been part of this journey. Thank you, and may God bless you all.

For those interested in exploring her content, you can find her on TikTok under the handle @anchi_vibes. 

Pulse, Africa’s leading innovative media company, will recognise Africa’s top digital influencers and content creators at the fourth edition of Pulse Influencer Awards 2024 scheduled to hold simultaneously across its five markets: Nigeria, Kenya, Senegal, Uganda, and Côte d’Ivoire on October 12th, 2024, with Ghana’s award ceremony scheduled for October 19th, 2024. Members of the influencer community will gather for a glittering ceremony in each region to honour outstanding members of Africa’s digital ecosystem who have leveraged social media to spread, amplify and distribute value among their audiences, growing a large community in the process.

This year’s event, themed “Futuristic Fashion: AI Glamour,” will spotlight the fusion of technology and creativity in content creation. Guests and influencers will take centre stage glammed in innovative styles inspired by artificial intelligence and the latest fashion trends. 

Over 257,000 nominations for Pulse Influencer Awards were announced in July 2024 across the six markets. From these shortlists, three finalists in all the categories have been selected by a jury from each region, comprising professionals from diverse sectors including public relations, digital marketing, media, and communications, and audiences who voted across Pulse’s six country websites. Over 1.4 million audience votes were recorded. The finalists for key award categories will be announced at the award ceremonies.

Speaking on the influence of the awards, Katharina Link, CEO of Pulse Africa, said: “The Pulse Influencer Awards recognise the remarkable talent, creativity, and the role influencers play in shaping our culture and industries. Through the Pulse Influence Network, we are committed to empowering creators and amplifying their voices. We look forward to seeing how they continue to inspire positive change and drive innovation through their work.”

Kanyinsola Aroyewun, Director of Marketing and Content Growth at Pulse Africa, stated: “It’s great to see buildup this year across our markets and how the audiences have voted. On our way to informing and engaging young Africans, we’re excited about these initiatives that help to shine the light on Africa’s biggest creators, as they continue to push boundaries and create content that truly resonates with their audiences.”

The Pulse Influencer Awards 2024 will feature dazzling red carpets, special performances, and live broadcasts, enabling audiences from across the continent to join in the celebrations. 

To keep up with the latest news about the Pulse Influencer Awards 2024, follow us on our social media platforms:

Instagram:  @pulseafrica

Twitter: @PulseAfrica

Facebook: Pulse Africa

YouTube: Pulse Africa

About Pulse

Pulse is Africa’s leading innovative media company, informing and engaging Africa’s young audience and producing content and creative digital marketing solutions for top brands. The company runs news platforms and social channels and marketing and production in Six countries – Nigeria, Ghana, Kenya and Senegal, Uganda and Côte d’Ivoire.

The platform reaches over 100 million users and over 100 million video views on its owned channels per month. Pulse is also a marketing partner, empowering brands with its expansive media reach and 360 degree in-house marketing solutions. Additionally, Pulse is the licensee publisher of the regional Business Insider Africa.

About Pulse Influencer Awards

The Pulse Influencer Awards is Africa’s premier platform for celebrating and recognizing digital creators who shape culture, engage audiences, and influence trends across various social media platforms. Established to spotlight the talent and creativity thriving in Africa’s digital space, the awards bring together top influencers from across the continent, including Nigeria, Ghana, Kenya, Uganda, Senegal, and Côte d’Ivoire.

The awards cover a wide range of categories, from media and fashion to business and entertainment, showcasing the diversity and impact of digital content creation across Africa. With millions of votes cast and millions of impressions generated each year, the Pulse Influencer Awards has quickly become a landmark event that reflects the pulse of Africa’s dynamic digital landscape.

Pulse Nigeria celebrates 10 years of Impactful Digital Publishing and Marketing work with Community Initiative in Lagos.

Lagos, Nigeria – Pulse Nigeria, a leading innovative media company and marketing agency, is thrilled to announce its 10th anniversary and a special celebration dedicated to giving back to the community. As part of the milestone celebration, Pulse Nigeria hosted an impactful event called “Clothe a Community” in Makoko, Lagos on December 9, 2023. 

Over the past decade, Pulse Nigeria has been at the forefront of delivering quality content, news, and entertainment to its audience while also delivering creative marketing solutions to its partners. Pulse Nigeria has been a trusted source of information, capturing the pulse of the nation and creating a positive impact through its timely distribution of relevant content formats that inform and engage the Nigerian audience. This milestone is a testament to the platform’s commitment to staying relevant and providing valuable insights to the Nigerian and global community. 

Highlights of the Anniversary Celebration:

“Clothe a Community” helped to touch some members of Makoko community with gifts. Pulse provided t-shirts, warm meals and, in collaboration with Seven-Up Bottling Company, drinks and water to the children. Other items distributed include fabrics for the women of the community and new mattresses for young men with new families. 

To foster long-term positive change, Pulse Nigeria will spotlight this community on its social media channels to raise awareness globally, increasing awareness for the community and rallying support wherever possible.

“As we celebrate a decade of serving our audience with trusted information and our partners with creative marketing solutions, Pulse is committed, through PulseCares, to engage with underserved communities directly or support initiatives that deliver impact to these communities.”  Fiona Weeks, Managing Director, Pulse West Africa.

“We chose to spread hope and joy to the good people of Makoko, and it was a deeply rewarding experience. This anniversary marks not only a milestone for Pulse Nigeria but a celebration of our shared stories and experiences.” Kanyinsola Aroyewun, Director of Marketing & Communications, Pulse Africa.

Pulse Nigeria expresses sincere gratitude to all well-wishers, partners, and community members who joined in this celebration of a decade of media excellence and community building. It will continue to find ways to provide support whether through gift programs or through marketing collateral to people and causes who need them the most.

About Pulse Nigeria:

Pulse Nigeria is Africa’s leading innovative media company, informing and engaging Africa’s young audience – and providing expansive media reach and creative marketing solutions to our partners.

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Lagos, Nigeria – The Pulse Influencer Awards 2023 have ended in colourful ceremonies across Pulse’s markets in Nigeria, Ghana, Kenya, Senegal, Uganda and Côte d’Ivoire. More than one thousand influencers, celebrities and media/entertainment industry leaders attended the ceremonies, which mark the end of the Pulse Influencer Awards 2023 season. Now in its third year, the awards this year not only surpassed previous outings in audience engagement (pageviews, shares and reach), but also in industry attendance. This year, we recorded over 2.73 million votes from audience members in participating countries. We also saw more brand partnerships and sponsorships for the awards this year including brands like MTN, Ayoba, Indomie, Captain Jack, Whitley Neil, Jameson, Gino and more. 

The Pulse Influencer Awards were created with the objective of providing a platform to recognize, highlight and collaborate with influencers and creators in Africa who are excelling in their niches and building engaged, expanding communities. Influencers represent an increasingly important vertical for digital distribution and an opportunity for brands to connect with the right audience. In previous years, the awards have achieved this objective, and this year, even more so, with more influencer attendance, a substantial leap in vote, engagement and reach metrics. 

Katharina Link, CEO at Pulse said “At Pulse, the success of our 2023 Influencer Awards highlights the rich creativity across Africa. Every year, we aim to celebrate and elevate digital talents who inspire, entertain, and reflect our vibrant cultures. This year’s record engagement has been truly inspiring. The awards represent an important part of our work in initiating collaborations in digital media in Africa, and our aim of building a melting pot for creativity, digital media and content distribution. This year definitely represents a milestone achievement toward that aim. While we celebrate today’s achievements, we’re also looking ahead, always aiming higher.”

Speaking on the awards this year, Kanyinsola Aroyewun, Director of Marketing and Content Growth at Pulse said: “Each year, the Pulse Influencer Awards grow bigger. We discover new creators through the nomination phase, and we feel the strength of the nominees’ communities during the voting phase. I am elated to report that this third edition of the awards has been concluded with our numbers showing that this was the biggest and best edition yet. We saw significantly higher turnouts in all our markets from the influencer and celebrity communities, and a positive audience feedback that was stronger overall.”

Some winners from the markets are Blacko who emerged the Music influencer of the year in Ghana, Bella Okagbue who won the awards in both the Fashion and Lifestyle categories in Nigeria, Holy Dave, winner of the Food Influencer of the Year in Kenya. In Senegal, Malaw Pikine won the TikTok Influencer of the Year, in Côte d’Ivoire, the awards for Business Influencer of the Year went to Dabali Express and in Uganda, Ceci Ka Mummy clinched the new category Next Gen Influencer of the Year. 

The statistics from this year’s awards indicate that it was a bigger awards season than previous years by far. Pulse looks forward to a bigger success with the Pulse Influencer Awards in the coming years. 

Pulse

Pulse is Africa’s leading innovative media company. 

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Lagos, Nigeria – Business Insider Africa, a Pulse licensee platform, has been ranked as the top business new platform in Nigeria according to the Q2 Quarterly Ranking Report by Squirrel PR.

The report states that in Q2 2023, Business Insider Africa, along with business news platforms Nairametrics and Business Day, garnered over 14.7 million impressions. This highlights Business Insider Africa’s leadership in digital business journalism in Nigeria.

Business Insider Africa re-launched as a pan-African innovative business news provider in August 2020, in partnership with Pulse, Africa’s leading innovative media company. Prior to this, Pulse had been publishing Business Insider content on its platforms since 2017.

Since its full launch in August 2020, in collaboration with Pulse, Africa’s leading innovative media company, Business Insider Africa has solidified its relevance with a focus on business leaders’ stories, technology, trends, innovation, career development, entertainment, and lifestyle.

Katharina Link, CEO at Pulse commented, “Earning the title of Nigeria’s premier business news platform underscores Business Insider Africa’s rapid growth, not just in Africa, but globally. Our mission is clear: to inform our readers about the expansive world they’re part of. Emphasising areas such as technology, strategy, finance, science, and politics, there’s a dedication to unique storytelling and data-driven insights tailored for the next generation of leaders — those shaping the digital future. This accolade reiterates that commitment and stands as a testament to the entire team’s dedication.”

Victor Oluwole, Head and Editor, Business Insider Africa, added “We’re excited to be highlighted in this report. Business Insider Africa has covered stories at the national, regional and continent level, highlighting and chronicling some of the biggest players and movers in business. We’re glad that we’re beginning to attract the readership across the continent that corresponds to the value and quantity of our journalism. We will remain focused on serving our audience and remaining the prime source for business content.” 

Business Insider Africa is not only growing a strong readership on its web channel, it is also rapidly growing an engaged community on its social channels, achieving the distribution of some of the most important business news stories in Nigeria and Africa and reaching millions of niche users interested in receiving business news, industry and market updates.

Business Insider Africa is open to lucrative collaborations with brands across Nigeria and Africa as well as with organisations championing business excellence and entrepreneurship. With a rapidly expanding business community and an engaged demographic of young and old readers, we’re poised to amplify your brand’s message to millions of dedicated readers and industry enthusiasts hungry for the latest business insights. For collaborations, send an email to [email protected].

Business Insider Africa

Business Insider Africa is the leading pan-African innovative business news provider.

You can follow Business Insider Africa’s corporate channels on:

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—

Pulse

Pulse is Africa’s leading innovative media company. 

Links:  

Pulse – Pulse.africa

You can follow Pulse’s corporate channels on:

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Lagos, Nigeria – Following the successful launch of the Pulse Influencer Awards 2023, Pulse is thrilled to announce that the nomination phase will officially commence from Monday, July 24, 2023. This exciting phase will span across all six Pulse markets – Nigeria, Ghana, Kenya, Senegal, Uganda, and Côte d’Ivoire.

Running until August 6, 2023, the nomination phase will engage millions of Africans across Pulse’s social and web channels. During this phase, the public is invited to spotlight their favourite influencers across the 23 award categories. Nominations are open to everyone and can be made on the Pulse country websites, following the provided nomination criteria.

Katharina Link, CEO at Pulse, shares: “The Pulse Influencer Awards are about celebrating both established talents and emerging voices in our vibrant digital landscape. We greatly value the participation of our audience in this nomination process. Their unique insights help us ensure a diverse and representative selection of influencers from Nigeria, Ghana, Kenya, Senegal, Uganda, and Côte d’Ivoire. By casting your nominations, you’re actively shaping this year’s PIA – lending us your eyes and ears across the continent. We are always looking to collaborate with creators and influencers who are driving change and reaching new demographics in all these categories. So we’ll be encouraging our audience to go on the country websites and nominate.” 

Kanyinsola Aroyewun, Director of Marketing and Content Growth, further explains: “We invite Africa to show us which creators we should consider in each of our categories from this Monday. The nomination phase of the Pulse Influencer Awards is critical because the nominations are organic and represent the broad section of both established and emerging influencers. As a team, we get to meet creators whose work is strong and sticky enough to earn them multiple nominations from the audience.”

Following the nomination phase, the independent juries in each market will evaluate the nominees and announce the top 10 in each category. 

Marking the first phase of the Pulse Influencer Awards 2023, the nomination period sets the stage for the grand finale events to be held simultaneously in all six Pulse markets on October 7, 2023.

Pulse

Pulse is Africa’s leading innovative media company. 

Links:  

Pulse – Pulse.africa

You can follow Pulse’s corporate channels on:

LinkedIn (http://bit.ly/36MEXYo) 

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Facebook (https://bit.ly/2RtjvSK)  

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Youtube (https://bit.ly/3BRKyh9) 

Pulse Media is thrilled to announce the return of the Pulse Influencer Awards for the third consecutive year. Celebrating “The Golden Era – Bold & Elegant”, the event is set to take place across Pulse’s six operative markets: Nigeria, Ghana, Kenya, Senegal, Uganda, and Côte d’Ivoire, on October 7, 2023. The Pulse community will have the opportunity to vote for their favourite influencers, with the voting process commencing on all Pulse’s country websites from September 5, 2023.

The Pulse Influencer Awards exemplify Pulse’s commitment to acknowledging, rewarding, and amplifying the exceptional work of influencers within its network and across Africa. The awards are an integral part of Pulse’s effort to strengthen the growth of digital media across the continent, focusing on the influencers who have effectively leveraged social media to create value and community.

“At Pulse, we recognize and appreciate the transformative power of digital creativity. The Pulse Influencer Awards are a celebration of our commitment to elevating and acknowledging African content creators who inspire, educate, and entertain us while beautifully reflecting our local cultures,” says Katharina Link, CEO at Pulse. “As we gear up for our third edition, we are more enthusiastic than ever about showcasing these vibrant talents and their outstanding contributions to the digital landscape.”

In its continuous commitment to original digital creators, Pulse has provided a platform for its corporate partners to collaborate with influencers on marketing and amplification campaigns, a win-win for the partners and influencers alike.

“As the Pulse Influencer Awards have grown to become one of our flagship events at Pulse, we’re shaping up to make this the best Pulse Influencer Awards so far. We want to reach more people, bring in more votes, connect with more influencers and creators than in past editions. We’re deploying every resource at our disposal,” says Kanyinsola Aroyewun, Director of Marketing and Content Growth at Pulse.

Pulse Influencer Awards 2023 is introducing some notable changes this year. The category list has been streamlined from 29 to 23 to intensify focus. In addition, an exciting new award category has been introduced, the ‘Next Gen Influencer of the Year,’ aiming to spotlight emerging creators and their unique contributions to the digital sphere.

The awards finale is expected to be a memorable experience with live events held simultaneously in all six Pulse markets, featuring glamour, food and drinks, content creation, and networking opportunities.

Pulse
Pulse is Africa’s leading innovative media company.

Links:
Pulse – Pulse.africa

You can follow Pulse’s corporate channels on:
LinkedIn (http://bit.ly/36MEXYo)
Instagram (https://bit.ly/3kmbH1r)
Facebook (https://bit.ly/2RtjvSK)
Twitter (https://bit.ly/450D6gY)
Youtube (https://bit.ly/3BRKyh9)

Lagos, Nigeria – Pulse, Africa’s leading innovative media company, has announced that the second edition of the Pulse Influencer Awards will hold. The Pulse Influencer Awards have now become a yearly celebration of creativity, innovation and digital community building. The award aims to recognize individuals who have leveraged social media to spread an idea and/or amplify and distribute value among other users, growing a large community in the process. This year, the Pulse Influencer Awards finale event comes up on October 15th, 2022 and voting commences on the country websites on Monday, September 5, 2022.

The Pulse Influencer Awards will be held in Nigeria, Ghana, Kenya and Senegal and will now expand into Pulse’s 2 new markets Uganda and Côte d’Ivoire. This guarantees a cumulative increase in participation and reach of the awards, as well as in the number of new nominees and new awards presented.

Across its 6 operating markets in Africa, Pulse has demonstrated commitment to original digital creators and in many cases has helped to amplify their original content. With the launch and establishment of the Pulse Influencers Network, Pulse has provided a platform for corporate partners to collaborate with influencers on the network on marketing and amplification campaigns, which is a win-win for the partners and influencers. 

Speaking on the Pulse Influencer Awards 2022, Kanyinsola Aroyewun, Director of Marketing and Content Growth said “Once again, we’re excited to engage influencers and their communities around Africa, recognizing the most prolific creators across our different categories. In this edition, we’ve added two new markets, Uganda and Côte d’Ivoire. It will be great to see the buildup this year in both the old and new markets and how the audiences will vote. On our way to informing and engaging young Africans, we’re excited about these initiatives that help to shine the light on Africa’s biggest creators.”

Some winners from the first Pulse Influencer Awards are Don Jazzy, Nigerian music industry heavyweight and producer who won the Media Influencer of the Year, Sola Sobowale, in the Acting category, Annyjustnow, winner of the Fashion Influencer of the year in Ghana, Nikita Kering, Music Influencer of the year in Kenya, Ibrah Sall, decorated medalist, as Sports Influencer of the year in Senegal, among many others.

The Pulse Influencer Awards 2022, across all 6 markets, promises to be a keenly contested and engaging edition all culminating in ceremonious award ceremonies. 

Pulse

Pulse is Africa’s leading innovative media company.

It informs and engages Africa’s young audience – and provides expansive media reach and creative marketing solutions to its partners. It is present with platforms & offices in Nigeria & Ghana in Anglophone West Africa; Senegal & Côte d’Ivoire in Francophone West Africa and Kenya & Uganda in East Africa.

Pulse’s mass media platforms and social media channels reach millions of users monthly. Pulse TV is its innovative video producer, creating formats across all channels. The Pulse Network brings together top media assets & creators. Pulse Studio is its creative brand & content studio, supporting clients to express their own media vision. Pulse Marketing is its 360-degree digital marketing partner, providing comprehensive marketing solutions. Pulse Products is an offering to Pulse’s users that is enabled by its media brand, content and distribution.

Links:

Pulse

You can follow Pulse’s corporate channels on:

LinkedIn

Instagram 

Facebook

Twitter 

Youtube

Ringier AG and Sportradar Group AG announce the formation of a joint venture in Africa: Joint support for leading digital media platform Pulse in developing sports information and entertainment services

Ringier AG and Sportradar Group AG (NASDAQ: SRAD) today announced the formation of a joint venture to bring sports closer to fans in Africa, a dynamic and emerging region in the global sports industry. Ringier will be the majority owner of the joint venture.

The joint venture combines Ringier’s media expertise with Sportradar’s sports data and product portfolio and builds on a long-standing relationship of collaboration and innovation between the two Swiss-based companies. In the joint venture, Sportradar Group AG & Ringier AG are backing the pan-African media company Pulse, already part of the Ringier portfolio. The parties expect to close the transaction shortly, which is subject to satisfaction of standard conditions.

Pulse is Africa’s leading innovative media platform with mass media websites, offices, and teams in six key markets in Sub-Saharan Africa: Nigeria and Ghana in Anglophone West Africa; Senegal and Côte d’Ivoire in Francophone West Africa and Kenya and Uganda in East Africa. Pulse’s mission to inform and engage Africa’s young population reaches millions of people across the continent monthly. Its media and marketing services enable best-in-class digital advertisement and consumer services on the continent.

Pulse has been building up a strong sports content offering across its websites and social media assets under the branding Pulse Sports, with an ambition to become the leading sports information provider for the digital audiences in its markets. This offering will further strengthen parts of the partnership between Ringier AG and Sportradar AG. In addition, the initiative will benefit from Ringier’s long-standing expertise in media and the African market and from Sportradar’s global sports data and entertainment capabilities in developing new consumer offerings.

Marc Walder, CEO Ringier AG:

Carsten Koerl, CEO Sportradar Group AG:

Ringier AG recently founded the independently acting Ringier Sports Media Group. The Swiss-based company is responsible for the operational implementation of the ambitious sports media strategy of the Ringier group, currently including three sports brands in Eastern Europe: Sportal.bg in Bulgaria, Gazeta Sporturilor in Romania and Sportal.rs in Serbia, all powered by its proprietary Sportal365 technology, developed by Digital Ventures. In partnership with Sportradar, the Ringier Sports Media Group will now be entering Africa.

Leonard Stiegeler, Founder of Pulse:

About Ringier

Ringier is a Media- and Technology Company, Swiss by nature. The Group includes over 130 companies operating numerous leading media brands, digital platforms and marketplaces. Ringier addresses every walk of life and touches the lives of millions of people – every day around the globe in 19 countries. 73 percent of operating profit comes from the digital sector. This puts Ringier in the group of leading European media companies. The family-owned enterprise believes in entrepreneurship, collaboration, innovation, trust and courage for nearly 190 years. In a world that’s becoming ever more complex and challenging, Ringier`s mission is to keep the interest alive and to ensure that customers, users or readers never lose sight of what connects them: We create interest in the world around you – and beyond. www.ringier.com

About Sportradar

Sportradar is the leading global sports technology company creating immersive experiences for sports fans and bettors. Established in 2001, the company is well-positioned at the intersection of the sports, media and betting industries, providing sports federations, news media, consumer platforms and sports betting operators with a range of solutions to help grow their business. Sportradar employs more than 3.000 full-time employees in 20 countries, worldwide. It is our commitment to excellent service, quality and reliability that makes Sportradar the trusted partner of more than 1.700 customers in over 120 countries and an official partner of the NBA, NHL, MLB, NASCAR, UEFA, FIFA, ICC and ITF. Sportradar covers over 890.000 events annually across 92 sports. With deep industry relationships, Sportradar is not just redefining the sports fan experience; it also safeguards sports through its Integrity Services offerings across the world. www.sportradar.com

About Pulse

Pulse is Africa’s leading innovative media company. Pulse’s mass media websites and social media channels reach millions of users monthly. Pulse TV is its innovative video producer, creating formats across all channels. The Pulse Network brings together top media assets & creators. Pulse Studio is its creative brand and content studio, supporting clients to express their own media vision. Pulse Marketing is its 360-degree digital marketing partner, providing comprehensive marketing solutions. Pulse Products is an offering to Pulse’s users that is enabled by its media brand, content and distribution. www.pulse.africa

Abidjan, Côte d’Ivoire – Pulse, Africa’s leading innovative media company has today launched Pulse Côte d’Ivoire, with a dedicated team in Abidjan, a website and social media accounts. The new Pulse platform & office will increase the number of markets where Pulse is present in Africa to six, the last two – Uganda & Côte d’Ivoire – being added within this quarter. The rapid expansion of the Pulse brand and service offering across markets is in keeping with Pulse’s mission to inform and engage Africa’s young population across the continent. Pulse Côte d’Ivoire will also partner with the country’s social media personalities and influencers to foster the creator ecosystem in the country. Additionally, Pulse will offer its full suite of marketing and advertising offerings to clients.

Pulse is the leader in youth digital engagement in Africa, being the primary source of news, information and entertainment in different media formats to millions of young Pulse website visitors and social media followers. The expansion of Pulse into more markets consolidates on its already recognized leadership and brings its unique content delivery to an even bigger audience.

Speaking on the launch, Leonard Stiegeler, Founder & Publisher of Pulse, said: “I am happy & grateful that my team & I can extend our work of giving young people across Africa a trusted platform for news & quality engagement to Côte d’Ivoire today. Welcome to our new colleagues in Abidjan!”

Pulse Côte d’Ivoire is live at www.pulse.ci, and on Facebook, Twitter, Instagram, YouTube, LinkedIn and TikTok. 

Pulse

Pulse is Africa’s leading innovative media company. 

It informs and engages Africa’s young audience – and provides expansive media reach and creative marketing solutions to its partners. It is present with platforms & offices in Nigeria & Ghana in Anglophone West Africa; Senegal & Côte d’Ivoire in Francophone West Africa and Kenya & Uganda in East Africa.

Through Pulse’s mass media platforms and social media channels in its markets, it reaches millions of users monthly. Pulse TV is its innovative video producer, creating formats across the channels. Pulse Studio is its creative brand & content studio, supporting clients to express their own media vision. Pulse Marketing is its 360 degree digital marketing partner, providing comprehensive marketing solutions. Learn more about Pulse directly on www.pulse.africa.

Links:

Pulse – Pulse.africa

You can follow Pulse’s corporate channels on:

LinkedIn

Instagram

Facebook

Twitter

Youtube

Kampala, Uganda – Pulse, Africa’s leading innovative media company, has launched Pulse Uganda on January 17, 2022. Pulse Uganda is partnering with the country’s leading content creators and influencers to bring news and entertainment to Ugandans – via its own platform and large accounts on all major social media channels. Sheila Gashumba, a leading creator in Uganda, remarked on the Pulse Uganda partnership and launch: “I follow Pulse Uganda for the latest entertainment news.”

The expansion of Pulse’s footprint into Uganda aligns with its mission to inform and engage Africa’s young audience – and provide expansive media reach and creative marketing solutions to its partners. 

Pulse is a leading digital media publisher already established in Nigeria, Ghana, Kenya and Senegal, making Uganda its fifth market.   The company has built the largest digital community of young people across the continent with over 26 million users and followers. Uganda’s population comprising 77% young people under 30, perfectly aligns with Pulse’s target audience. Pulse Uganda will be informing its audience on its website – www.pulse.ug – as well as on its social media accounts on Facebook, Instagram, Twitter, TikTok, LinkedIn and YouTube.

Additionally, Pulse will bring its digital marketing and content production expertise to the country in order to support leading brands and agencies in achieving their marketing goals. 

Speaking on the launch, Aaron Musoke, Managing Director, Pulse Uganda said “We’re excited to kick off operations in Uganda. Pulse has been hugely successful in other countries in Africa, helping to bring trusted information and relevant entertainment to millions of engaged users across the web and social media. Uganda is a perfect market to launch into because of the young population of digitally savvy youth. We are excited to start building communities and growing our audience here.” 

Pulse

Pulse is Africa’s leading innovative media company. 

It informs and engages Africa’s young audience – and provides expansive media reach and creative marketing solutions to its partners. 

Through Pulse mass media platforms and social media channels in its markets, it reaches millions of users monthly. Pulse TV is its innovative video producer, creating formats across the channels. Pulse Studio is its creative brand & content studio, supporting clients to express their own media vision. Pulse Marketing is its 360 degree digital marketing partner, providing comprehensive marketing solutions. Learn more about Pulse directly on www.pulse.africa.

Links

Pulse Uganda – https://www.pulse.ug/ 

LinkedIn – https://www.linkedin.com/company/pulse-uganda/ 

Facebook – https://web.facebook.com/pulseuganda 

Instagram – https://www.instagram.com/pulseuganda/ 

Twitter – https://twitter.com/pulseuganda

Tiktok – https://www.tiktok.com/@pulseuganda?lang=en 

Youtube – https://www.youtube.com/channel/UCDEeEPn3pBFs5mXSxFOFX-Q 

Pulse – Pulse.africa

You can follow Pulse’s corporate channels on:

LinkedIn (http://bit.ly/36MEXYo)

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Twitter (http://bit.ly/2Z5qwfv) 

Pulse held its first ever offline party for members of the Pulse digital community in Nigeria who have engaged with the brand throughout the year. It was a night of fun, games, music, influencers, content creation and great vibes. 

With some exciting talents lined up to perform, and food vendors on standby, the Pulse Fiesta kicked off with a bang on Friday, December 18. Hundreds of fans and community members began pouring into Muri Okunola Park in Lagos enjoying the background music and connecting with some of Nigeria’s most popular digital influencers.

As expected, top-rated musical acts like Buju, Ruger, Philkeyz, Iyanya, and more were on hand to deliver delightful performances and hit songs, treating the audience to an unforgettable Pulse Fiesta musical experience.

With the success of Pulse Fiesta, Pulse has demonstrated its interest and capability to execute live offline events and bring people together for a great time. The future promises more partnerships and more live events that bring fans together and create potential engagement and amplification opportunities for brands and influencers alike.

Check out our new, dedicated Pulse Studio showreel – and get in touch for creative/video services for your company!

Pulse Studio is our brand and content studio: our expert team at Pulse is providing creative strategy, brand development and visual production to clients across Africa.

Pulse has led innovation in the field of video for years: through a strong focus on storytelling and a deep understanding of the target audience, we connect & engage every time. For clients, we produce with international expertise and a large team that is distributed across Nigeria, Ghana, Kenya, Uganda, Senegal, and Côte d’Ivoire – and we have partners across many other markets. If you need cutting-edge video services in Africa, think no further than Pulse Studio!

Get in touch with us directly to chat about your needs here

With strong media & marketing teams and offerings in Nigeria, Ghana, Kenya and Senegal, Pulse has become an important source of information & engagement to its users and a trusted partner to its clients. With the already announced launches in Côte d’Ivoire and Uganda later in the year, Pulse will be present with platforms and organizations in the six key markets in their respective regions in Sub-Saharan Africa.

Today, Pulse is announcing several international initiatives to support these operations and strengthen its pan-African offering:

• First, Pulse has re-launched its corporate website under www.pulse.africa. On it, partners, clients and users can find out about the services Pulse is offering; review cases of Pulse media & marketing projects and live chat with a team member about collaborating with Pulse. Based on Pulse’s value to collaborate with local ecosystems, the website’s headline images have been designed by Nigerian artist Victor Veddart.

• Second, Pulse is tomorrow launching the monthly Pulse Insights-newsletter on the most important trends in marketing, media and digital in Africa today. It is focused on sharing Pulse’s learnings as a leader in the space – to help companies market better & sell more in Africa. It is free and you can sign up here.

• Finally, Pulse is now available to South African partners with a physical presence in a shared office space in Johannesburg. Companies interested to tap into the wider African market through the media and marketing opportunities of Pulse can meet team members there. You can find Pulse’s presence here.

In addition to these initiatives, Pulse’s Founder & Publisher Leonard Stiegeler is today announcing a newly arranged international management to be fully in place by 1 July to drive further international growth:

Moritz Boullenger will be stepping into the role of Managing Director of Pulse, managing the company and heading both an international leadership team of regional and local Managing Directors and an international coordination team of subject-matter experts. He will be replaced in his current role of Managing Director of Pulse Nigeria by Fiona Weeks, who is joining the international leadership team from her current role as Director of Digital Strategy. Fiona will be supported by Katharina Link, MD of Pulse Ghana, taking on the additional responsibility of MD for West Africa.

Leonard on the appointment: ‘Moritz has successfully led our Ghanaian and then Nigerian operations and built out Pulse’s crucial tech platform. I have full confidence in him to drive sustained growth at Pulse with our team. With Fiona & Katharina in the lead in our biggest markets and region I know we will go from strength to strength.’

As Managing Director of Pulse Senegal & Francophone West Africa, Caroline Mbodj will continue to build up operations and support a new MD to come in later in the year in Côte d’Ivoire. 

In the role of Managing Director of Pulse Kenya & East Africa there will be a change: Leonie von Elverfeldt has decided to transition out of Pulse, after building up Pulse Kenya over the past 4 years. As part of Leonie’s transition, Wamuyu Kiragu will join as new Managing Director for the country and region, also supporting a new MD to come in later in the year in Uganda.

Leonard on the transition: ‘Leonie’s impact in building Pulse in Kenya to be a love brand for our users and partner to our clients cannot be overstated. 

Her hard work, expertise, continuous drive for innovation and energy have built a strong and sustainable base of our Pulse brand in East Africa. Her dedication also shows in her support in winning Wamuyu to join our team: I have no doubt that with Wamuyu’s experience, expertise and network, we are set for continuation of the success in Kenya and the region.’

This international leadership team of Pulse will be supported by the international coordination team, working with all countries as well as international partners and clients. It comprises of the recently onboarded Head of International Business Development, Devon Llywellyn Van den Berg, based in South Africa, and Head of Marketing & Content Growth, Kanyinsola Aroyewun, based in Nigeria, as well as the Head of HR & Admin, Temi Akinya, based in Nigeria. Temi will be promoted to Director HR & Admin as part of the overall adaption – completing an international management poised to enable and support Pulse’s 150+ team members throughout the continent.

Pulse prépare son expansion en Ouganda et en Côte d’Ivoire

Pulse, leader des sociétés de médias innovants en Afrique, s’apprête à se déployer dans de nouveaux marchés avec sa mission d’informer et d’engager le jeune public, tout en fournissant des services de marketing et de production médiatique avec une équipe jeune et innovante. Nous recrutons actuellement des directeurs généraux pour l’Ouganda et la Côte d’Ivoire afin d’établir des bureaux à Kampala et Abidjan, dans l’optique de démarrer des opérations sur les marchés de ces pays plus tard dans l’année.

Pulse a réussi une solide implantation au Nigéria, au Ghana, au Kenya et au Sénégal, créant la plus grande audience combinée de médias numériques du continent, avec une taille d’audience cumulée de plus de 100 millions d’utilisateurs par mois. Pulse vise à étendre ses plateformes d’information et ses canaux sociaux largement suivis avec des versions locales en Ouganda et en Côte d’Ivoire pour faire écho à la population jeune et avertie du numérique. En tant que fournisseur de services de marketing numérique et de production vidéo, Pulse soutiendra également ses partenaires internationaux et les entreprises locales dans la mise en œuvre de campagnes médiatiques et marketing innovantes sur les marchés.

Leonie Elverfeldt, directrice générale de Pulse Kenya et directrice générale pour la région de l’Afrique de l’Est déclare : « Avec notre marque Pulse et les succès que nous célébrons sur nos autres marchés, nous sommes sûrs d’être également au bon endroit en Ouganda. Le contenu est Roi et la distribution est Reine. Le public et les marques ougandais sont prêts à adopter une marque de contenu millénaire engageante. Permettre aux jeunes du pays d’informer et d’impliquer leurs compatriotes via une plateforme médiatique innovante nous tient à cœur et nous avons hâte de commencer ».

S’exprimant sur l’expansion en Afrique de l’Ouest francophone, Caroline Mbodj, directrice générale de Pulse Sénégal et directrice générale pour la région ajoute : « Je suis plus qu’excitée de travailler sur l’idée panafricaine de Pulse : notre croissance vers la Côte d’Ivoire sera l’occasion d’insuffler une nouvelle dynamique dans la manière dont les contenus et les médias évoluent en Afrique francophone et au-delà ».

Les postes cruciaux du directeur général Pulse Uganda et du directeur général Pulse Côte d’Ivoire (FR) sont actuellement ouverts aux candidatures via les liens indiqués.

À propos de Pulse

Pulse est leader parmi les sociétés de médias innovants en Afrique.

Nous informons et engageons le jeune public africain – et fournissons une vaste portée médiatique ainsi que des solutions marketing créatives à nos partenaires.

Les plateformes de médias de masse et les canaux de médias sociaux de Pulse touchent des millions d’utilisateurs chaque mois. Pulse TV est notre label de production de vidéos innovantes, créant des formats sur tous les canaux. Le Pulse Network rassemble les meilleurs actifs et créateurs médiatiques. Pulse Studio est notre pôle créatif de création de marque et de contenu, aidant les clients à exprimer leur propre vision médiatique. Pulse Marketing est le partenaire de marketing numérique à 360 degrés, fournissant des solutions marketing complètes. Quant à Pulse Products, elle est une offre aux utilisateurs de Pulse, activée par sa marque, son contenu et sa distribution multimédia.

Liens :

Pulse (Corporate) – Pulse.africa

Vous pouvez nous suivre sur :

LinkedIn (http://bit.ly/36MEXYo)

Instagram (https://bit.ly/3kmbH1r) 

Facebook (https://bit.ly/2RtjvSK)  

Twitter (http://bit.ly/2Z5qwfv) 

Pulse set to expand to Uganda & Côte d’Ivoire

Pulse, Africa’s leading innovative media company, is set to reach more markets with its mission of informing & engaging young audiences – and providing marketing & media production services with its young, innovative team. The company is now hiring Managing Directors for Uganda and Côte d’Ivoire to open dedicated offices in Kampala and Abidjan to start operations in the markets later in the year. 

Pulse has established a strong foothold in Nigeria, Ghana, Kenya and Senegal, building the continent’s largest combined digital media audience, with a cumulative audience size of more than 100 million users monthly. Pulse aims to extend its widely followed news platforms and social channels with local versions in Uganda and Côte d’Ivoire to resonate with the young, digitally-savvy population there.  As a digital marketing and video production provider, Pulse will also support its international partners and local businesses in executing innovative media and marketing campaigns in the markets.

Leonie Elverfeldt, Managing Director of Pulse Kenya and Managing Director for the East African region says: “With our Pulse brand and the successes we celebrate in our other markets, we are sure to hit the right spot in Uganda as well. Content is King and Distribution is Queen. The Ugandan audience and brands are ready for an engaging millennial content brand. Enabling young people in the country to inform & engage their compatriots via an innovative media platform is close to our heart and we cannot wait to start.”

Speaking on the expansion in Francophone West Africa, Caroline Mbodj, Managing Director of Pulse Senegal and Managing Director for the region at Pulse adds: “I am more than excited to work on the pan-African idea of Pulse: our growth to Côte d’Ivoire will be the opportunity to inject a new dynamic in the way content and media are evolving in Francophone Africa and beyond.”

The crucial positions for Managing Director Pulse Uganda and Managing Director Pulse Côte d’Ivoire (FR)  are currently open for applications via the shown links.

Pulse

Pulse is Africa’s leading innovative media company. 

It informs and engages Africa’s young audience – and provides expansive media reach and creative marketing solutions to its partners. 

Pulse’s mass media platforms and social media channels reach millions of users monthly. Pulse TV is its innovative video producer, creating formats across all channels. The Pulse Network brings together top media assets & creators. Pulse Studio is its creative brand & content studio, supporting clients to express their own media vision. Pulse Marketing is its 360 degree digital marketing partner, providing comprehensive marketing solutions. Pulse Products is an offering to Pulse’s users that is enabled by its media brand, content and distribution.

Links:

1. Pulse (Corporate) – Pulse.africa

You can follow Pulse on:

LinkedIn (http://bit.ly/36MEXYo)

Instagram (https://bit.ly/3kmbH1r) 

Facebook (https://bit.ly/2RtjvSK)  

Twitter (http://bit.ly/2Z5qwfv) 

Lagos, Nigeria – Pulse, Africa’s leading innovative media company, has appointed  Chijioke Dozie as Chairman of its pan-African Board of Directors.

Chijioke Dozie is the Co-Founder & Co-CEO of Carbon, a leading online financial services platform. Previously, Dozie was an investor with the International Finance Corporation (IFC) and started and led several companies across Africa. Dozie holds an MBA from Harvard Business School, an MSc Finance from the University of Reading and a BA Economics from the University of East Anglia. He has been awarded as an Endeavor entrepreneur. Dozie’s experience spans across private equity, principal investing, venture capital, entrepreneurship and management. 

Speaking on the appointment, Founder & Publisher of Pulse, Leonard Stiegeler said: “Pulse aims to scale its mission of information and engagement for its young audience across Africa – and we will innovate in media and marketing along the way. I could not imagine a better partner on our board than Chijioke Dozie to achieve these goals. Chijioke is an exceptional entrepreneur and innovative leader with vast experience in building and growing companies. I am looking forward to our continued collaboration.”

Chijioke Dozie commented: “Accurate information and quality engagement are important aspects of young peoples’ lives. Simultaneously, young people across Africa can deliver leap-frogging innovation in media, marketing and production – especially when they are enabled to do so. I am happy to be supporting Leonard and his team on their mission with Pulse.”

In addition, Pulse has just made key leadership additions to its team in Nigeria, including Kanyinsola Aroyewun as Head of Marketing & Content Growth for Pulse, Chuey Chu as Head of Content Partnerships at Pulse Nigeria and Rose Umane, who joins as Head of Digital Strategy for Pulse Nigeria. These additions and appointments are part of the company’s aim to drive growth in various strategic areas:

• Kanyinsola Aroyewun joins Pulse from She Leads Africa, a digital media company with an African outlook, where she worked as Senior Digital Associate. Kanyinsola will work with the extensive Pulse content team and partners across Nigeria, Ghana, Kenya and Senegal – to drive the growth of Pulse’s media platforms in all operative markets.

• Rose Umane joins the Pulse team from her previous role as Head of Digital Monetization and Partnerships at BellaNaija, a Nigerian digital media company. She brings her vast experience to the role of sales strategy – consulting the company’s corporate partners on best-practice media and marketing.

• Chuey Chu returns to Pulse after a highly successful previous stint with the team. He will lead Pulse Nigeria’s content partnership efforts, engaging influencers and contributors, distribution partners and other external partners. This is in line with Pulse’s aim to build a vibrant content and creator ecosystem around its channels.

Commenting on the new team additions in Nigeria, Moritz Boullenger, Managing Director of Pulse Nigeria remarked: “This is an exciting time for Pulse Nigeria and Pulse as a whole: we have made key additions to our marketing, content and sales teams and are positive about our direction. Together with our existing team members the new colleagues will drive innovation and growth in media and marketing for our users and partners.”

Pulse

Pulse is Africa’s leading innovative media company. 

It informs and engages Africa’s young audience – and provides expansive media reach and creative marketing solutions to its partners. 

Pulse’s mass media platforms and social media channels reach millions of users monthly. Pulse TV is its innovative video producer, creating formats across all channels. The Pulse Network brings together top media assets & creators. Pulse Studio is its creative brand & content studio, supporting clients to express their own media vision. Pulse Marketing is its 360 degree digital marketing partner, providing comprehensive marketing solutions. Pulse Products is an offering to Pulse’s users that is enabled by its media brand, content and distribution.

Links: 

Pulse Website (Corporate) – Pulse.africa

You can follow Pulse on:

LinkedIn (http://bit.ly/36MEXYo)

Instagram (https://bit.ly/3kmbH1r) 

Facebook (https://bit.ly/2RtjvSK)  

Twitter (http://bit.ly/2Z5qwfv) 

Le compte Pulse Sénégal est certifié sur TikTok

[Lagos, Nigéria – 15 mars 2021] Pulse, leader des médias innovants en Afrique, a annoncé la vérification de sa plateforme TikTok au Sénégal, l’un de ses marchés. Cela renforce davantage l’empreinte de Pulse au Sénégal et démontre son leadership et ses capacités sur le marché des médias du pays. Pulse Sénégal a commencé ses activités dans le pays en 2015, et depuis lors, elle est devenue l’une des principales sociétés de médias du pays, faisant passer ses communautés numériques à plus de 60 000 abonnés. Pulse Sénégal est désormais vérifié devant d’autres organisations de médias au Sénégal.

S’exprimant sur la croissance de ses canaux sociaux, Caroline Mbodj, directrice générale de Pulse, a déclaré: «Notre équipe continue de repousser les limites au Sénégal et c’est toujours formidable de voir la croissance et la reconnaissance de notre travail acharné dans un futur proche et lointain.

Alors que le paysage des médias numériques continue de croître sur les marchés africains, Pulse couvre constamment de nouveaux domaines et renforce sa position de premier fournisseur d’informations, de divertissement et d’éducation aux jeunes en Afrique, avec une audience mensuelle croissante cumulant plus de 100 millions de personnes.

Lagos, Nigeria – March 15, 2021 – Pulse, Africa’s leading innovative media company has announced the verification of its TikTok platform in Senegal, one of its markets. This further solidifies the Pulse footprint in Senegal and demonstrates its leadership and capabilities in the media market in the country. Pulse Senegal began operations in the country in 2015, and since that time, it has grown to become one of the leading media companies in the country, growing its digital communities to over 60 thousand subscribers. Pulse Senegal is now verified ahead of other media organizations in Senegal.

Speaking on the growth of its social channels, Caroline Mbodj, Managing Director of Pulse said “Our team keeps pushing the envelope in Senegal and it’s always great to see the growth and recognition of our hard work.I am excited about what we’ll achieve in the near and far future.”

As the digital media landscape continues to grow in Africa’s markets, Pulse is consistently covering new ground and reinforcing its position as the leading provider of information, entertainment and education to young people in Africa digitally, with a cumulative monthly audience of more than 100 million people across markets monthly and growing.

Pulse, Africa’s leading innovative media company, is set to present the 2020 year-end edition of its Pulse Picks, its showcase of the continent’s key figures and events in different categories. Across its platforms & social media channels in Nigeria, Ghana, Kenya and Senegal, Pulse is trusted by its young audience in the fields of politics, music, entertainment, sports and more. For many years, Pulse’s local editorial teams have leveraged this trust to curate their compilations of the most outstanding players and events in different industries and categories. This year will be no different.

Ben Bassey, Editor-in-Chief of Pulse Nigeria, said: ‘My colleagues in other Pulse markets and I are excited to showcase the people and events that have shaped 2020. This year was unique and challenging – and we will go out with a bang, picking what made it that way.”

The curations are highly anticipated by Pulse’s huge digital communities and will drive high user engagement. Sponsorship of existing categories and bespoke pick offerings will therefore also provide a great opportunity for brands across these markets to access an engaged audience, increase brand awareness and foster brand affinity. 

Speaking on the announcement from a commercial perspective, Katharina Link, Managing Director of Pulse Ghana, said ‘We are excited for the Pulse Picks 2020 because each year, it proves to be one of the strongest initiatives for audience engagement for us, and also a rare opportunity to bring our audience and the country’s biggest brands together, a great visibility opportunity for our partners and clients.’

Interested brands can get in touch with Pulse offices across the continent or via [email protected].

Pulse

Pulse is Africa’s leading innovative media company. 

It informs and engages Africa’s young audience – and provides expansive media reach and creative marketing solutions to its partners. 

Through Pulse mass media platforms and social media channels in its markets, it reaches over 100 million users monthly. Pulse TV is its innovative video producer, creating formats across the channels. Pulse Studio is its creative brand & content studio, supporting clients to express their own media vision. Pulse Marketing is its 360 degree digital marketing partner, providing comprehensive marketing solutions. Learn more about Pulse directly on www.pulse.africa.

Links:  

1. Pulse – Pulse.africa

You can follow Pulse’s corporate channels on:

LinkedIn (http://bit.ly/36MEXYo)

Instagram (https://bit.ly/3kmbH1r) 

Facebook (https://bit.ly/2RtjvSK)  

Twitter (http://bit.ly/2Z5qwfv)