Blog – Pulse – We are Africa's leading innovative media company, informing and engaging Africa's young audience – and providing expansive media reach and creative marketing solutions to our partners.

News, insights, thoughts and musings

How mobile money is changing user behaviour in Africa

February 28, 2024

Pulse Fiesta delivers promised Fiesta experience to thousands.

Pulse Fiesta delivers promised Fiesta experience to thousands.

Navigating the Marketing Landscape: A Recap of 2023 and Insights for 2024

Navigating the Marketing Landscape: A Recap of 2023 and Insights for 2024

Pulse Nigeria CSR 2023

Pulse Nigeria CSR 2023

Pulse People – Promise Oti-Okardie

Pulse People – Promise Oti-Okardie

Pulse People – Shem Muikia

Pulse People – Shem Muikia

Techniques for African storytelling in video production

Techniques for African storytelling in video production

Pulse Influencer Awards 2023 ceremonies achieve record attendance, deliver over 2.7 million votes.

Pulse Influencer Awards 2023 ceremonies achieve record attendance, deliver over 2.7 million votes.

Pulse People – Lizel Muwaya, Head of Content, Pulse Uganda

Pulse People – Lizel Muwaya, Head of Content, Pulse Uganda

Meet Miriam Musyoki, Editor-in-Chief, Pulse Kenya

Meet Miriam Musyoki, Editor-in-Chief, Pulse Kenya

What social media strategy really means

What social media strategy really means

Business Insider Africa ranks as top business news platform in Nigeria

Business Insider Africa ranks as top business news platform in Nigeria

Pulse Kicks Off Nomination Phase for Pulse Influencer Awards 2023

Pulse Kicks Off Nomination Phase for Pulse Influencer Awards 2023

Using data to drive Sales: Metrics you should be looking at

Using data to drive Sales: Metrics you should be looking at

Pulse Media Announces the Third Edition of Pulse Influencer Awards 2023 Across Six African Markets

Pulse Media Announces the Third Edition of Pulse Influencer Awards 2023 Across Six African Markets

Pulse People – Evans Effah

Pulse People – Evans Effah

Pulse People Feature – Naa Takia Nunoo

Pulse People Feature – Naa Takia Nunoo

TikTok Insights in Africa

TikTok Insights in Africa

New Media: Today’s World Belongs to Content Creators and Influencers – Eli Daniel-Wilson

New Media: Today’s World Belongs to Content Creators and Influencers – Eli Daniel-Wilson

Pulse People – Ephraim Adiele

Pulse People – Ephraim Adiele

International Women’s Day 2023

International Women’s Day 2023

ICYMI: Pulse Sports AfricaNXT Panel Session Highlights

ICYMI: Pulse Sports AfricaNXT Panel Session Highlights

Marketing innovations to watch in Africa 2023

Marketing innovations to watch in Africa 2023

Pulse People – Henry Asare Takyi Junior

Pulse People – Henry Asare Takyi Junior

How your brand can leverage the World Cup to connect with your target audience.

How your brand can leverage the World Cup to connect with your target audience.

Pulse People – Modupe Adekanye

Pulse People – Modupe Adekanye

Pulse People – Aissatou Diop

Pulse People – Aissatou Diop

Pulse announces the launch of the second edition of the Pulse Influencer Awards

Pulse announces the launch of the second edition of the Pulse Influencer Awards

Pulse People – Aurore Mondah

Pulse People – Aurore Mondah

Ringier AG and Sportradar Group AG announce the formation of a joint venture in Africa

Ringier AG and Sportradar Group AG announce the formation of a joint venture in Africa

Pulse People – Jack Owigar

Pulse People – Jack Owigar

Pulse hits 2 million followers on TikTok across Africa; Pulse Nigeria channel alone reaches 1 million followers

Pulse hits 2 million followers on TikTok across Africa; Pulse Nigeria channel alone reaches 1 million followers

Pulse People – Kwabena Oppon-Kusi

Pulse People – Kwabena Oppon-Kusi

Pulse launches Pulse Côte d’Ivoire with its website www.pulse.ci – and is now live with mass media platforms in six African markets

Pulse launches Pulse Côte d’Ivoire with its website www.pulse.ci – and is now live with mass media platforms in six African markets

Pulse People: Motolani Alake

Pulse People: Motolani Alake

ICYMI: The Pulse Influencer Network panel session at AfricaNXT

ICYMI: The Pulse Influencer Network panel session at AfricaNXT

Conjuring Creativity

Conjuring Creativity

Pulse People – Kadidja Diallo

Pulse People – Kadidja Diallo

Pulse Uganda launches to inform and engage Ugandans online

Pulse Uganda launches to inform and engage Ugandans online

The first ever Pulse Fiesta in Lagos was a big blast!

The first ever Pulse Fiesta in Lagos was a big blast!

Establishing Brand Relevance

Establishing Brand Relevance

Pulse People: Emmanuel Tsekpo – Head, Graphic Design, Pulse Ghana

Pulse People: Emmanuel Tsekpo – Head, Graphic Design, Pulse Ghana

Pulse People: Ben Bassey – Director of Content, Pulse Nigeria.

Pulse People: Ben Bassey – Director of Content, Pulse Nigeria.

Ahmed Beddy Kane – Graphic Designer and Video Specialist, Pulse Senegal.

Ahmed Beddy Kane – Graphic Designer and Video Specialist, Pulse Senegal.

Leveraging local trends for brand growth

Leveraging local trends for brand growth

Pulse People: Caren Rotich, Head, Pulse Studio, Pulse Kenya.

Pulse People: Caren Rotich, Head, Pulse Studio, Pulse Kenya.

Youth Consumer Behaviour in Africa: Our Learnings

Youth Consumer Behaviour in Africa: Our Learnings

Pulse People: Eben Nana Yaw Berima Kwao, Head, Commercial Video, Pulse Ghana.

Pulse People: Eben Nana Yaw Berima Kwao, Head, Commercial Video, Pulse Ghana.

Pulse People: Kelechi Odoemelam, Communications Manager

Pulse People: Kelechi Odoemelam, Communications Manager

Pulse Studio showreel – Get in touch for creative/video services for your company!

Pulse Studio showreel – Get in touch for creative/video services for your company!

What we learned from using TikTok for brand campaigns in Africa

What we learned from using TikTok for brand campaigns in Africa

The Future of Marketing in Africa: Digital trends in 2021 and beyond

The Future of Marketing in Africa: Digital trends in 2021 and beyond

Pulse set for pan-African growth with international initiatives & incoming, international management team

Pulse set for pan-African growth with international initiatives & incoming, international management team

Pulse set to expand to Uganda & Côte d’Ivoire

Pulse set to expand to Uganda & Côte d’Ivoire

Pulse appoints Chijioke Dozie as Chairman  & and adds top executives to its Nigerian team

Pulse appoints Chijioke Dozie as Chairman & and adds top executives to its Nigerian team

Pulse Senegal gets verified on TikTok

Pulse Senegal gets verified on TikTok

Content Marketing on LinkedIn for B2B Companies

Content Marketing on LinkedIn for B2B Companies

From no experience to 100k subs, verification status and now the YouTube Silver Play Button. My #PulseGhanaYoutube Story

From no experience to 100k subs, verification status and now the YouTube Silver Play Button. My #PulseGhanaYoutube Story

Pulse Picks 2020 set to showcase the key people, milestones and events of the year across Africa

Pulse Picks 2020 set to showcase the key people, milestones and events of the year across Africa

Using TikTok for marketing a Ghanaian brand – tips and what we have learned so far about the audience

Using TikTok for marketing a Ghanaian brand – tips and what we have learned so far about the audience

Journalism for social change – A case for the doctors in Abuja

Journalism for social change – A case for the doctors in Abuja

Pulse Ghana covers the country’s upcoming elections digitally for the young, mass population

Pulse Ghana covers the country’s upcoming elections digitally for the young, mass population

Pulse Nigeria reaches 2.5 million Instagram followers: Pulse leads digital news media distribution throughout Africa with its growing social community.

Pulse Nigeria reaches 2.5 million Instagram followers: Pulse leads digital news media distribution throughout Africa with its growing social community.

How to pick from the many SEO agencies in Nigeria

How to pick from the many SEO agencies in Nigeria

Here’s why your company needs Pulse as your advertising partner

Here’s why your company needs Pulse as your advertising partner

Here’s how marketing agencies can help your brand

Here’s how marketing agencies can help your brand

Media Companies in Nigeria – When do you need one?

Media Companies in Nigeria – When do you need one?

How to get an influencer marketing campaign going in Nigeria

How to get an influencer marketing campaign going in Nigeria

How media agencies in Nigeria help businesses connect with their audience

How media agencies in Nigeria help businesses connect with their audience

A definitive social media management checklist for brands

A definitive social media management checklist for brands

How to create relatable videos for your business in Nigeria

How to create relatable videos for your business in Nigeria

Best video production agencies in Nigeria

Best video production agencies in Nigeria

Best Digital Agencies in Nigeria

Best Digital Agencies in Nigeria

The video production process

The video production process

A guide to choosing a social media management agency in Africa

A guide to choosing a social media management agency in Africa

What an SEO agency does for your brand

What an SEO agency does for your brand

Why your campaign needs native advertising

Why your campaign needs native advertising

What’s your influencer marketing strategy?

What’s your influencer marketing strategy?

Should you hire a digital agency or a creative agency?

Should you hire a digital agency or a creative agency?

The ultimate checklist for hiring a PR agency

The ultimate checklist for hiring a PR agency

Questions to ask before hiring a marketing agency

Questions to ask before hiring a marketing agency

What does a media agency do?

What does a media agency do?

Performance Marketing: What you need to know

Performance Marketing: What you need to know

Media company

Media company